One of the things I managed to do while in America last week was to visit a Microsoft shop (it was next door to Apple so I didn’t have to go far out of my way) – I was interested to have a look at the Surface – Microsofts take on a tablet. It runs Windows 8 (in two forms) but with touch rather than using the non touch version of Win8 that does not appear to have been received with much enthusiasm anywhere!
In the UK I had failed to find a working surface in any store, so I was interested to see what it was like – and to be fair it’s not a bad piece of kit, although even with the recent price drop it is still rather expensive (and quite chunky). Also the keyboard cover (which is clever) is an extra and adds to the cost). What was more interesting however was the fact that in the Microsoft store – which was quite large – there wasn’t a single non touch screen PC or laptop on display (and there were a lot)!
Now if you take it that probably 90% of PC’s are traditional non touch units you have to wonder quite what Microsoft are up to? Do they expect all their users to replace their machines as well as their software when they update to Windows 8.
I actually think windows 8 looks and works OK (much as Windows Phone does), but do they really think they can ignore the non touch market?