We are all now well versed in the games that are available for X-box or Playstation, even if you have never touched a game controller you will have seen the adverts on TV. They offer the player a chance to live a totally different life without any personal danger (apart from RSI). The growth in the games industry has been staggering, and the UK is a major player. But just how massive wasn’t clear to me until this week when sales figures were released that indicated games sales now greatly exceed ‘video’ sales.
I am showing my age here as obviously videos are a thing of the past – but the figures relate to all DVD and Blue Ray sales as well as good old videos – and the figures are staggering!
Sales of computer games in the UK last year were £1.93bn! I know we all accept billions as small change now, but this is massive! By contrast, sales of DVDs and other video formats totalled £1.80bn, while music pulled in a ‘measly’ £1.07bn. Last year games accounted for 40.2% of the entertainment market, video for 37.6% and music for 22.2%.
In reality sales are falling overall (part of the reason for the demise of Game on our High Streets) and video won’t go without a fight. But I do think it is sad that we get our ‘jollies’ in this way – watching films is a social thing, playing games can be very anti social (it certainly is when my son is doing it)
So we have hit another ‘milestone’ in entertainment – I am not sure I like this one!