That’s great Sainsbury’s – but you should be doing this anyway!

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I am not a big fan of the large supermarket chains – I believe they are responsible for a lot of the problems our town centres currently have, plus they don’t add anything to our community. Despite what they might want you to believe they are net takers not givers.

On a regular basis one or other of the big supermarket chains will go on a campaign to show their green credentials or how they support the local community – Sainsbury’s are this weeks candidate, they have announced Initiatives under the “20 by 20 sustainability plan” that will include driving down energy use in supermarkets, doubling the amount of British food sold from the current £4bn a year, increasing sales of fairly traded products to £1bn and making sure suppliers of meat, poultry, eggs and dairy goods follow higher welfare standards.

The company is also pledging to create 50,000 new jobs by 2020, by which point it expects 20,000 members of Sainsbury’s staff will have reached 20 years’ service.

The company, which has 21 million customers and almost 1,000 stores, says it is the most ambitious and far-reaching programme ever announced in the industry – which it may well be – but I can’t help thinking that much of what they are suggesting they should have been doing for years to support UK farming and communities?